Stylus’s existing platform was outdated and struggled to showcase its breadth of insights or serve a diverse audience, at a time when the brand had ambitious growth goals.
I led the strategy and delivery, redesigning and rebuilding the platform: streamlining the experience with intuitive navigation, directing a bold redesign aligned to a future focused brand, and introducing personalised features such as tailored dashboards and content recommendations.
A redesigned and rebuilt platform for a diverse global audience.
Intuitive navigation making insights easier to access.
Personalised dashboards and content recommendations.
10,000 reports migrated onto the new platform.
A modern, user centric platform that reinforced Stylus’s position as a leader in trends intelligence and its mission to help businesses innovate.